Monday, February 14, 2011
Friday, February 11, 2011
15 Ways to Increase Your Facebook Stature
Secrets to becoming a Facebook power user: Use the right touch, tools & tactics to build authority
This is part 2 of a 4-part series on using Facebook strategically by SocialMediaBiz.
Most people use Facebook for personal reasons: to maintain contacts, stay in touch with friends who live far away or to stay on top of one’s social life. Only 15 percent of us use it to maintain professional or work contacts, according to a 2010 survey by ExactTarget. For professional networking, some people turn to social networks like LinkedIn or A Small World.
Unveal the secrets to how to use Facebook to your advantage. Did this blog help you? Leave your comments below.
This is part 2 of a 4-part series on using Facebook strategically by SocialMediaBiz.
Most people use Facebook for personal reasons: to maintain contacts, stay in touch with friends who live far away or to stay on top of one’s social life. Only 15 percent of us use it to maintain professional or work contacts, according to a 2010 survey by ExactTarget. For professional networking, some people turn to social networks like LinkedIn or A Small World.
Unveal the secrets to how to use Facebook to your advantage. Did this blog help you? Leave your comments below.
Thursday, February 10, 2011
Wednesday, February 9, 2011
Check out the latest blog from The Marketing & Health Connection MHC Social Media Platforms & How to Remain Productive http://ow.ly/3TvgM
Social Media Platforms & How to Remain Productive
So if you're anything like me when I first started getting involved with social media (several years ago at this point) I signed up for a personal Facebook profile & LinkedIn profile to get my feet wet in the social media arena. I wasn't too keen on Twitter at the time, I honestly thought it was a waste of time. I also have several blogs I post to on occassion - Wordpress, Blogspot, and on my website. Having that amount of blogs I want to post on several times a week if not daily and posting status updates on my Facebook profile, got to be very time consuming.
Now several years later after being in the social media marketing arena and being the founder of Extreme PR, I have discovered that in order to market your business in today's "Socialnomic" times, businesses have to have a Facebook fan page, a Twitter account, a LinkedIn professional page, a YouTube channel and a blog. I know it sounds like a lot to manage but in these simple steps you will find it's easier than you think it is.
Step 1. On a piece of paper number starting from 5, 4, 3, 2, 1 . For #5, list the site you use the most on a daily basis. For #4, write the 2nd most used site on daily basis, etc. (For example: for me I would list as follows:
5. Facebook
4. Twitter
3. LinkedIn
2. Blogspot
1. Wordpress)
Step 2. Next to #5 write down "five one minute activities"
#4 write down "four one minute activities"
#3 write down three one minute activities
#2 write down two one minute activities
#1 write down one one minute activity"
What exactly does this mean? For Facebook I will view my newsfeeds and "like" a post or comment on someone's post, check my in-box and reply to messages. So I am only spending 5 minutes each day connecting and engaging with my fans, friends and family on Facebook. For Twitter I will check my @mentions, my newsfeed and comment or retweet something that caught my eye, plus I will post a couple of comments regarding social media marketing or health. And I'm only spending 4 minutes (minimum) a day connecting & engaging with my followers, plus by continually posting new comments I'm gaining new followers every day. Do you see how the pattern works. The times listed next to each social media platform is the bare minimum you need to set aside each day to continually be interacting with your potential customers, fans, friends and family. This is a form of social media marketing.
Recently I have discovered a way to automate all my posts to all my social media platforms and it goes out to all of them at once with the click of a button. There are several platforms to choose from and you might want to experiement with them to see which one you like the best.
There is Tweetdeck - TweetDeck is your social browser for Twitter, Facebook, Foursquare and Buzz. TweetDeck is your mobile browser or use it on your computer for staying in touch with what's happening on Twitter, Facebook, Foursquare and Buzz. TweetDeck makes it easy to stay up to date and organized no matter where you are. Click here to see the video on how it works on your mobile phone.
(A Twitter, Facebook, Foursquare or Buzz account is required) More info: http://bit.ly/deFnGO.
Then there's the popular HootSuite - "HootSuite is the Social Media Dashboard!"
According to HootSuite; "Rather than being a social network, HootSuite allows you to connect to multiple social networks from one website."
HootSuite helps organizations use the social web to launch marketing campaigns, identify and grow audience, and distribute targeted messages across multiple channels.
Using HootSuite’s unique social media dashboard, teams can collaboratively schedule updates to Twitter, Facebook, Linkedin, Wordpress and other social networks via web, desktop or mobile platforms plus track campaign results and industry trends to rapidly adjust tactics. There is a basic free version which allows you to incorporate 4 social networks. With the paid versions (premium plans) you are allowed unlimited social networks.
I encourage you to try Tweetdeck & HootSuite and let me know which platform you like the best.
Did this blog help you? I'd like to hear your comments & feedback in the space below. It not only let's me know what your opinions are, but it strikes up other topics to talk about in future posts.
Thanks for reading,
Jen Martin
Now several years later after being in the social media marketing arena and being the founder of Extreme PR, I have discovered that in order to market your business in today's "Socialnomic" times, businesses have to have a Facebook fan page, a Twitter account, a LinkedIn professional page, a YouTube channel and a blog. I know it sounds like a lot to manage but in these simple steps you will find it's easier than you think it is.
Step 1. On a piece of paper number starting from 5, 4, 3, 2, 1 . For #5, list the site you use the most on a daily basis. For #4, write the 2nd most used site on daily basis, etc. (For example: for me I would list as follows:
5. Facebook
4. Twitter
3. LinkedIn
2. Blogspot
1. Wordpress)
Step 2. Next to #5 write down "five one minute activities"
#4 write down "four one minute activities"
#3 write down three one minute activities
#2 write down two one minute activities
#1 write down one one minute activity"
What exactly does this mean? For Facebook I will view my newsfeeds and "like" a post or comment on someone's post, check my in-box and reply to messages. So I am only spending 5 minutes each day connecting and engaging with my fans, friends and family on Facebook. For Twitter I will check my @mentions, my newsfeed and comment or retweet something that caught my eye, plus I will post a couple of comments regarding social media marketing or health. And I'm only spending 4 minutes (minimum) a day connecting & engaging with my followers, plus by continually posting new comments I'm gaining new followers every day. Do you see how the pattern works. The times listed next to each social media platform is the bare minimum you need to set aside each day to continually be interacting with your potential customers, fans, friends and family. This is a form of social media marketing.
Recently I have discovered a way to automate all my posts to all my social media platforms and it goes out to all of them at once with the click of a button. There are several platforms to choose from and you might want to experiement with them to see which one you like the best.
There is Tweetdeck - TweetDeck is your social browser for Twitter, Facebook, Foursquare and Buzz. TweetDeck is your mobile browser or use it on your computer for staying in touch with what's happening on Twitter, Facebook, Foursquare and Buzz. TweetDeck makes it easy to stay up to date and organized no matter where you are. Click here to see the video on how it works on your mobile phone.
(A Twitter, Facebook, Foursquare or Buzz account is required) More info: http://bit.ly/deFnGO.
Then there's the popular HootSuite - "HootSuite is the Social Media Dashboard!"
According to HootSuite; "Rather than being a social network, HootSuite allows you to connect to multiple social networks from one website."
HootSuite helps organizations use the social web to launch marketing campaigns, identify and grow audience, and distribute targeted messages across multiple channels.
Using HootSuite’s unique social media dashboard, teams can collaboratively schedule updates to Twitter, Facebook, Linkedin, Wordpress and other social networks via web, desktop or mobile platforms plus track campaign results and industry trends to rapidly adjust tactics. There is a basic free version which allows you to incorporate 4 social networks. With the paid versions (premium plans) you are allowed unlimited social networks.
I encourage you to try Tweetdeck & HootSuite and let me know which platform you like the best.
Did this blog help you? I'd like to hear your comments & feedback in the space below. It not only let's me know what your opinions are, but it strikes up other topics to talk about in future posts.
Thanks for reading,
Jen Martin
Tuesday, February 8, 2011
How to Add Facebook XFBFML Like Button & Social Plugins to Your Web Pages & Wordpress Posts
Facebook's new Open Graph protocol is now official, having been announced and launched this past Wednesday at the Facebook f8 Conference. It is the successor to Facebook Connect which will be slowly phased out, and it is a big improvement, making it much easier to "socialize" your Web pages into Facebook's hyper-expanding social network.
According to Hyperarts "I must admit it was hard to sit still at the f8 conference after Mark Zuckerberg made the announcement in his keynote address and I attended a couple sessions that delved deeper into the Social Plugins and the Open Graph protocol. As soon as possible, which happens to be today, I decided to start experimenting by adding some social plugins to my WordPress blog."
Hyperarts Tim Ware decided he could save others a lot of time by writing up a tutorial. So here it is....
Adding the Facebook Social Plugins to your Web Page or Blog — XFBML or iFrame?
Facebook offers two methods to add their social plugins to your Web page or blog posts:
1.A simple iframe which can be easily dropped into the Web page code;
2.TheXFBML tag, which requires that your page/post make a call to the JavaScript SDK and that your page be set up as a Facebook application (quite easy).
I decided to go the XFBML route which, although a bit more complicated, is more feature rich than the iframe method. For example, after clicking on your Like/Recommend button, the user can add a comment to the profile post. With the XFBML Like button, the post on the user's personal profile looks like this (if, and only if, they add a comment)
With the iFrame Like button (or if the user doesn't add a comment with your XFBML version), the post on a user's profile shows up like this:
With the iFrame Like button (or if the user doesn't add a comment with your XFBML version), the post on a user's profile shows up like this:
New WordPress Plugins for Facebook Social Plugins
If you'd be happy with the simpler iframe method, there are already several WordPress plugins to add the Like button. And here's a good post on adding the iframe Like button. But, remember, with the iframe method you can't use the extended features such as the user being able to add a comment when "liking" your post or blog. There is also a WordPress plugin that will add the XFBML social plugins to your blog, by Otto.
Create an Application - Tell Facebook Your Website, Web Page or Post is an Application
The Web page or blog post to which you will add Facebook's social plugins or other features that interact with Facebook's Graph API will be viewed by Facebook as an "application," which allows the page or post to use the JavaScript SDK. Here is the drill:
Finish reading this article by going to Hyperarts website.
Read more: http://www.hyperarts.com/blog/how-to-add-facebook-like-button-social-plugins-to-wordpress-posts/#ixzz1DPdzkBlN
According to Hyperarts "I must admit it was hard to sit still at the f8 conference after Mark Zuckerberg made the announcement in his keynote address and I attended a couple sessions that delved deeper into the Social Plugins and the Open Graph protocol. As soon as possible, which happens to be today, I decided to start experimenting by adding some social plugins to my WordPress blog."
Hyperarts Tim Ware decided he could save others a lot of time by writing up a tutorial. So here it is....
Adding the Facebook Social Plugins to your Web Page or Blog — XFBML or iFrame?
Facebook offers two methods to add their social plugins to your Web page or blog posts:
1.A simple iframe which can be easily dropped into the Web page code;
2.The
I decided to go the XFBML route which, although a bit more complicated, is more feature rich than the iframe method. For example, after clicking on your Like/Recommend button, the user can add a comment to the profile post. With the XFBML Like button, the post on the user's personal profile looks like this (if, and only if, they add a comment)
With the iFrame Like button (or if the user doesn't add a comment with your XFBML version), the post on a user's profile shows up like this:
With the iFrame Like button (or if the user doesn't add a comment with your XFBML version), the post on a user's profile shows up like this:
New WordPress Plugins for Facebook Social Plugins
If you'd be happy with the simpler iframe method, there are already several WordPress plugins to add the Like button. And here's a good post on adding the iframe Like button. But, remember, with the iframe method you can't use the extended features such as the user being able to add a comment when "liking" your post or blog. There is also a WordPress plugin that will add the XFBML social plugins to your blog, by Otto.
Create an Application - Tell Facebook Your Website, Web Page or Post is an Application
The Web page or blog post to which you will add Facebook's social plugins or other features that interact with Facebook's Graph API will be viewed by Facebook as an "application," which allows the page or post to use the JavaScript SDK. Here is the drill:
Finish reading this article by going to Hyperarts website.
Read more: http://www.hyperarts.com/blog/how-to-add-facebook-like-button-social-plugins-to-wordpress-posts/#ixzz1DPdzkBlN
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